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What is a bobber?

Originally, a bobber was a unique, custom motorcycle that had all of its unnecessary parts stripped away so it could be styled to the owner’s personal taste. The only rule was that there were no rules.

Our goals

We wanted to capture that spirit with our product: an intelligently bold design, top-notch materials, and beastly insulation. Over the years, our sole focus has been perfecting every single detail of our product. Just like the motorcycles, there is nothing superfluous or decorative here. Their purpose is simple - to fuel you up.
It’s Bobber.

We are in search of perfection in everything, be it in the deeds or things that surround us. Perfection is when there is nothing superfluous. But this, it turns out, is not enough. There is another very important component - aesthetic perfection. When the product lacks unnecessary details, and the necessary ones are so effortlessly present and seamlessly incorporated that you do not even notice them all immediately. We wanted to create the perfect product. So bobber was born.

Fedor Zakharov CEO

The world is changing, and with it the needs and desires of people. By constantly improving our product, we hope it will make your life better, both in the present and in the future.

Olga Uvarova brand manager